As we ease ourselves out of lockdown, it’s never been more vital to make sure your website, marketing material and business headshot stands out from the crowd.
Your LinkedIn profile picture increases your chance of success by over 85%!
Take this opportunity to inspire new business to connect with you by improving your online image.
3 Steps to helping you achieve LinkedIn greatness
1. Choose the right profile picture for LinkedIn
Your profile picture is your calling card online – It’s how people are introduced to you and it governs their impressions from the start. A photo of you smiling helps you look more approachable, a study of over 800 profiles found that prospects view you as more likeable, competent and influential if you smile.
2. Ask for endorsements
Endorsements validate your skills and increase your credibility. Don’t be afraid to reach out to your customers with a polite message asking for an endorsement.
As you start to grow your network, your fresh new image and what others say about you will undoubtedly inspire new leads and connections.
3. Content is power
The more you create and comment on content, the more you establish your expertise and thought-leadership credentials on LinkedIn.
Create content that is valuable to your audience, answer questions, and solve problems. This allows you to nurture genuine relationships with your followers and build brand awareness with your ideal prospects.